We believe that retailers need to sustain high levels of customer service to aid customers with their purchasing decisions. The purpose of this business plan is to raise $100,000 for the development of a general merchandise store specializing in new age products while showcasing the expected financials and … leading the development and implementation of the overall organization’s strategy. We believe that a large portion of labour in this industry is employed on a part-time or casual basis, and employment fluctuates throughout the year. This we believe will allow us at Pocoyo Inc. to rapidly turnover our inventory on a month to month basis. in Sociology from the University of Washington, Kieran started as a sales associate with Angelo Litrico clothing, one of the greatest clothing lines in the world. Our core objectives at Pocoyo are to develop product and brand awareness of our business among the target market identified for the products. A New Age education is key if you plan on delving deeper into the market. The New Age Store Business Plan and Business Development toolkit features 18 different documents that you can use for capital raising or general business planning purposes. Our major aim is to establish a high quality children’s clothing offering targeting the market in the United States. Crew, and Anne Geddes have all launched lines specifically geared for children and kids. By intelligently leveraging cutting edge … Owner Laurie Barraco has been a Psychic Reader and New Age Store owner for over 20 years. As such, an economic recession can have a negative impact on the revenues of the business. This document has fully automated 3 year financials, complete industry … He is the Executive Producer @JanellaTV and also doubles as the CEO, POJAS Properties Ltd. Evansville is a city in and the county seat of Vanderburgh County, Indiana, united states. By 2030, all baby boomers will be older than age 65. Ensures that the organization operates within stipulated budget. We also took it further by analyzing and drafting a sample baby clothing retail store marketing plan template backed up by actionable guerrilla marketing ideas for baby clothing retail stores. The cost associated with developing this type of online platform typically ranges anywhere from $2,000 to $10,000 depending on how much graphic design work is going to be employed by the web development firm. Pocoyo Inc. will be bringing payment options that are unique and will make the payment for the service we offer very easy for our customers. We also believe that we will create a loyal customer base that will see us take over the industry. Given that this is a retail base business, many banks and financial institutions are willing to extend a business loan, line of credit, or small business administration loan to a newer that is looking to start this type of business. Sustainability and Expansion Strategy. Also in addition to furniture, apparel, and footwear, we will also carry a line of diaper bags, strollers, and other items normally associated with managing the needs of young infants and toddlers. These events can be showcased on popular social media platforms which will allow the business to have even a greater deal of visibility given that third-party artists will promote their presence at the location in conjunction with that of the business. This accurate business plan for Pocoyo Inc. offers young customers the youth-oriented products and clothing that are popular in large urban areas but not available locally. We also hope to ensure efficient operations from concept to product development to creation of the children’s clothes. Night Club Business Plan. This is the reason why we were very careful to conduct a SWOT Analysis. Listed below are the market group we hope to attract: Our competitive advantage at Pocoyo Incorporated is to offer product lines will make a pronounced statement but won’t leave us broke. Much like apparel inventories, we at Pocoyo Incorporated will stock a large selection of cribs, changing tables, dressers, and beds for children between new-borns, toddlers and teenagers. There’s really nothing about this industry that is going to change the next 20 years, and they will always be owned and operated as smaller base businesses rather than large corporate chains. Start planning. Other common topics explained in a business plan are leadership and staffing, financing, and a time frame for achieving business goals. We hope to inculcate the following into the business price wise; Pocoyo Inc. Is a business that is very much aware that the payment options we provide will serves as a factor that brings our business closer to the heart of the people, and we are very much prepared to make use of that extensively. In charge of providing direction for the business. Start your own business plan. Skip any questions that do not apply to your type of business. Industry Overview. We at Pocoyo have also noted that clothing styles and types change from one country to the next, depending on culture and temperature. Which is why our merchandise Manager will have to come together with the Chief Executive Officer to ascertain the price of our goods, and also the price of the inventories we purchase. several items), Cost for store equipment (cash register, security, ventilation, signage) –, Operational cost for the first 3 months (salaries of employees, payments of bills et al) –, Other start-up expenses including stationery (, Cost for payment of rent for a shop for 12 month at $1.76 per square feet in the total amount of –, Insurance (general liability, workers’ compensation and property casualty) coverage at a total premium –, Marketing promotion and grand opening expenses –, Legal expenses for obtaining licenses and permits as well as the accounting services totalling –, The Total Fee for Registering the Business in the United States of America –, The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, tables and chairs et al) –. Numbers tell the story. Receives payments on behalf of the organization, Prepares financial report at the end of every working week, Handles all financial transaction on behalf of the company, In charge of payment of tax, levies and utility bills, Any other duty as assigned by the CEO / store manager, In charge of cleaning the store facility at all times, Ensures that toiletries and supplies don’t run out of stock, Cleans both the interior and exterior of the store facility, Any other duty as assigned by the restaurant manager, Our founder and managers have extensive clothing product development and marketing experience from previous work, Our owner and managers have a good understanding of and a good network in the market, Non-existent ‘brand’ of new children’s clothing retail shop, Untested end-to-end process from product development to delivery of products to customers, High quality children’s clothing becoming increasingly expensive with brand as key factor driving up the prices, Current credit crunch experienced by the financial markets coupled with the increasing oil prices have impacted on discretionary consumer spending, Time it will take us to gather the exact workforce that we need, We will follow up our marketing consultant and always bring options to the table, We plan to Introduce the new range of high quality affordable clothing to the market, We want to Utilise current network of owners and introduce the product to the market, We will Position our product as high quality but at affordable prices, We will define efficient operations for the business from concept of children’s clothing to delivery of services, We will establish image of good corporate citizen providing excellent customer service as a retail shop, Hire only people passionate in improving the industry, Hire people with a passion for the local area community to ensure delivery of good customer services in retail store, Liaise with local government to build ways to expose the retail store, Build up the brand and the new children’s clothing product range to the target market, Place adverts on national TV stations, Radio Stations and Newspapers / Magazines, Leverage the internet and social media platforms like; Instagram, Facebook , Badoo, YouTube, Twitter et al, Install our Bill Boards on strategic locations, Distribute our fliers and handbills to targeted areas from time to time, Send out introductory letters to households in and around our location, Work locally to promote products including in local newspapers, Encourage word-of-mouth build-up of the brand and products through the initial customers, Utilise website to increase exposure to the target market. We at Pocoyo Incorporated plan to utilise internal cash generated to provide for the funding requirements of the business. A new age store marketing plan should also be developed. Just in the G8 countries alone, the children’s clothing market is expected to exceed $120 billion in 2016, representing almost 2% yearly growth over a five-year period. A business plan is a document describing key details of a business. Product Specifications (please see images below): In most towns and cities, there usually only a handful of new age stores that operate as a retailer to retailer of candles, oils, incense, and other items that are normally associated with these types of businesses. In fact, many new age stores often have online revenues that will ever exceed those of the income that is generated from in-store sales. Without doubt Evansville’s young people don’t live near a large urban centre that offers the diversity in clothing products that the youth culture demands. Entrepreneurs get in the spirit as New Age products gain a mainstream following. We will provide the distinctive clothing, shoes and products that are just ahead of the fashion curve for them. Here's is How to Write a Business Plan BUSINESS DESCRIPTION. Our vision at Pocoyo Incorporated is to provide customers with an expansive inventory of clothing, furniture, and accessories for all of their infant, baby’s and children’s needs. The effort you invest in the creation of your plan now will pay off later in lender responsiveness, investor attention and … A Sample Baby Clothing Retail Store Business Plan Template 1. About a Career as a New Age Store Owner When you open a New Age store (also known as a metaphysical store… As always, a substantial online sales presence will also allow the new age door to generate revenues from outside of its retail location. 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